The ski jump at the foot of the Rajhovka peak near Ljubno ob Savinji offers a beautiful vista of the town and gives it a magnificent imprint with its impressive beauty. Adding to this beauty are the near-by smaller ski jumps. These functional objects neatly complement the entire sports area, to which the people of Ljubno want to add more sports facilities and tourism areas. In this manner, they would get a comprehensive sports area that could host different sports activities and offer lodging amidst the untouched nature. At the same time, the town would represent a great starting point for visiting and sightseeing natural and cultural sites in the Upper Savinja Valley.
The development of the national ski jumping centre and the organisation of FIS World Cup competitions brought greater recognition to the town and the Upper Savinja Valley as a renowned international sports brand. The willingness of the locals to invest in tourism is growing, including lodging capacities, what makes the town's tourism offer richer and more diverse.
Despite unfavourable conditions, the people of Ljubno made plenty of improvements in the management of road and municipal infrastructure, they renovated numerous local roads, the water distribution system and other infrastructure, which they needed to do to protect Ljubno's rich and untouched natural heritage. A lot of effort is put into providing support for protection and rescue teams and the healthcare of the locals. We should point out Ljubno's good cooperation with the country’s economy in expanding the production and providing new work positions. The locals reconstructed the access road to the ski jumping centre, widened it and made significant steps towards the construction of community infrastructure needed for an uninterrupted supply of the area devoted to tourism and recreation. The ski jump was equipped with the most modern ice-ceramic in-run track.
The development of the Municipality of Ljubno is based on traditional values, which leave an imprint on the people and the environment. The old traditions of rafting and ski jumping are among the most important values in Ljubno. New ideas are born from tradition, they begin to live and radiate the characteristic image of Ljubno and its people. In the development of Ljubno, emphasis is put on speeding up an environment-friendly economy, natural farming, and sports tourism amidst the untouched nature of the Upper Savinja Valley.